THRIVERCise™ Gym Partnership: Emotional Immunity Fitness
Discover THRIVERCise™, a 45-minute somatic movement class designed to reduce stress, improve mental wellness, and increase gym member retention.
GYM PARTNERSHIP PROPOSAL
THRIVERCise™
The First Emotional Immunity Fitness Class
A somatic-based movement experience designed to reduce stress, regulate the nervous system, and increase member retention.
Move Stress Out. Breathe Peace In.
Presented by Nicole Baldwin
Creator of the Emotional Immunity Framework™
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MARKET OPPORTUNITY
Members Need More Than Workouts
Today's members are dealing with:
Chronic stress
Burnout
Anxiety
Poor sleep
Emotional fatigue
High cortisol lifestyles
Mental overload
Traditional fitness solves physical goals.
THRIVERCise solves how members FEEL.
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RETENTION CHALLENGE
Stress Is Driving Member Churn
Members quit because:
They feel overwhelmed
They lack motivation
They feel intimidated by intense classes
They need recovery, not punishment
They want wellness, not just workouts
THRIVERCise creates a welcoming retention product.
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THE CLASS
A 45-Minute Nervous System Reset
THRIVERCise combines:
Trauma-informed stretching
Somatic movement
Stress discharge shaking
Breathwork
Tapping techniques
Empowering affirmations
RESULT
Members leave...
Lighter
Calmer
Stronger
Emotionally reset
Not Yoga.
Not HIIT.
Not Therapy.
Nervous System Fitness™
Where movement meets emotional resilience.
Perfect for members who want:
Recovery
Calm Energy
Emotional Balance
Sustainable Wellness
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DIFFERENTIATION
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TARGET AUDIENCE
High Demand Audiences
THRIVERCise reaches underserved members who are ready to invest in feeling better.
Women 25–55
Busy Professionals
Moms
Burned-Out Executives
Beginners
Recovery-Focused Members
Veterans & First Responders
Wellness Seekers
CLASS FORMAT
The THRIVERCise 45 Experience
Arrival + Grounding
settle, breathe, arrive present
Tension Release Stretching
release held physical stress
Somatic Flow Movement
gentle full-body movement sequences
Breath Regulation
nervous system reset through breathwork
Tapping + Affirmation Closeout
seal in the calm, leave empowered
Members finish feeling:
Relaxed
Energized
Emotionally clear
More likely to return
GYM BENEFITS
Why Gyms Add THRIVERCise
Increase Retention
Members stay where they feel better.
Expand Audience
Attract wellness-first clients.
Fill Off-Peak Hours
Great mid-morning, lunch, and evenings.
Differentiate Brand
Offer something competitors don't have.
Upsell Wellness Programs
Corporate packages, premium classes, workshops.
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REVENUE
Multiple Monetization Paths
THRIVERCise fits every business model — from free retention tool to premium profit center.
Included Membership Class
Add as member value. Increase retention and justify membership price.
Premium Add-On
$10–$25 specialty class. Direct revenue per session.
Workshops
Burnout Reset Saturday / Women's Peace Flow / Corporate Stress Recovery
Private Sessions
1-on-1 nervous system coaching for premium clients.
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SOCIAL POTENTIAL
Built to Go Viral
Visually appealing movements + a calming message people want to share.
This class changed my anxiety.
My shoulders dropped instantly.
I cried and feel lighter.
Strong organic marketing potential.
Members become your best marketing team.
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LAUNCH OPTIONS
Flexible Rollout — Start Where You Are
Pilot Program
4-week test run / 1 class per week
Low risk, high insight
Weekly Schedule
2–4 recurring classes per week
Build a loyal following
MOST POPULAR
Signature Offering
Branded THRIVERCise studio block
Own the wellness category
Corporate Wellness
Bring the class onsite to companies
B2B revenue stream
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IMPLEMENTATION
Simple Setup. Zero Barrier.
Everything your facility needs to launch THRIVERCise:
Small studio room
Mats optional (not required)
Sound system
10–30 participants
45-minute time slot
Low equipment. High impact.
One room.
One instructor.
One hour.
Transformed members.
No renovation. No major investment.
THE FOUNDER
Nicole Baldwin
U.S. Army Combat Veteran
Wellness Entrepreneur
Creator of Emotional Immunity Framework™
Expert in Resilience, Recovery & Mind-Body Healing
Built to help people thrive under pressure.
Nicole Baldwin
Creator · Veteran · Wellness Leader
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THE PROPOSAL
Let's Launch a 30-Day Pilot
Low risk. High reward. Real data.
WHAT WE DELIVER
THRIVERCise™ every week for 4 weeks
1 class per week — fully facilitated
Complete member experience from day one
WHAT WE TRACK
Class attendance
Member retention
Participant feedback
Upsell potential
Social engagement
At the end of 30 days, the data speaks for itself.
Your Members Don't Need<br>More Stress.
They need a place to release it.
THRIVERCise™
Move Stress Out. Breathe Peace In.
Ready to bring Emotional Immunity to your facility?
Contact Nicole Baldwin
Creator of the Emotional Immunity Framework™
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