# HOKA Repair Miles™: Sustainable Circular Running Shoes
> Explore HOKA's Repair Miles™ initiative: a modular design and circular economy model to reduce landfill waste and greenhouse gas emissions in running shoes.

Tags: sustainability, circular-economy, running-shoes, hoka, eco-friendly-design, product-lifecycle
## 95% of Running Shoes End Up in Landfills
* Hundreds of millions of pairs discarded annually.

## HOKA: Performance & Growth
* Leading brand known for maximalist cushioning.
* Identifying environmental impact as a critical success metric alongside performance.

## Current Sustainability Commitments
* Using recycled polyester and plant-based EVA.
* 100% leather from LWG certified tanneries.
* 2030 targets for energy, water, and GHG emission reductions.

## Measurable Progress Since 2019
* GHG Emissions: 16% reduction per pair.
* Energy Use: 14% reduction per pair.
* Water Use: 9% reduction per pair.

## The Core Environmental Problem
* Linear design: Non-biodegradable EVA/TPU foams and glued midsoles prevent recycling.
* High supply chain footprint and short replacement cycles.

## Introducing: HOKA Repair Miles™
* A circular model focusing on modular design (replaceable outsoles, reconditionable cushioning).
* Certified repair networks and customer incentives ('Repair Miles' rewards).

## Environmental Impact Projection
* Potential to save up to 40% of emissions compared to standard production.
* Shifts value from consumption to product stewardship.
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